The vehicle safety, security and repair specialist has released an improved version of the 'My Vehicle' tool as part of a full website overhaul for www.thatcham.org. Searchable vehicle safety information on the system includes insurance grouping, Autonomous Emergency Braking fitment, whiplash safety and the security ratings.
"The website update is a major step forward in bringing Thatcham's online presence up to date, allowing us to deliver a range of exciting, new online features," said Thatcham's Head of IT, Daniel Payne. "The 'My Vehicle' application gives people the ability to find out in-depth information about the safety of either their own car, or one they are looking to buy. With these details users will be able to make a more informed choice on something which can ultimately affect the safety of them and their whole family."
Other new functions include an "Insights, Papers and Research" area where repairers and insurance engineers can stay abreast of technical manufacturing developments on new vehicles and view in-depth reports on the automotive issues of the day. The media will also benefit from a comprehensive and fully searchable news section.
Navigation across the site has also improved as a result of the extensive development and redesign project, which has enabled visitors to quickly find the content they need through a simpler approach to site navigation. Meanwhile, a refresh and rationalisation of content brings the site up to date and accurately reflects the evolving Thatcham Research product and service offering.
"We wanted an engaging, new website with a modern look and feel, but at the heart of everything was the visitor experience." said Daniel. "We know that our website serves a wide mix of visitors including repairers, insurers, vehicle manufacturers, motorists and media outlets – the challenge was in demonstrating exactly how Thatcham's work touches all these groups and making it easy for visitors to find the content they came for."
Existing subscribers to the Technical Helpline service as well as Code 44 data will be unaffected by the change, other than seeing an improvement in overall layout.
